Top 10 Parcel Tracking Solutions of 2023: Navigating Shipments with Precision

Streamline operations and enhance customer experience with parcel tracking software

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By Komal Puri | June 23, 2023

Package and Parcel Tracking Software - At a Glance

In the contemporary realm of e-commerce, the ability to seamlessly track orders has become an indispensable facet of the customer journey. Not too long ago, customers could hardly envision a scenario where they could monitor their orders every step of the way. However, the advent of parcel and package tracking software has ushered in an era where e-commerce establishments and online retailers can furnish their clientele with top-tier shipping and delivery management features.

In today's fast-paced landscape, customers not only anticipate swift deliveries but also demand real-time visibility into the status of their orders. Even in instances of delivery delays, customers value being kept informed about the precise location of their packages. This elevated level of customer experience possesses the transformative potential to convert a casual shopper into a steadfast advocate of your platform.

The implementation of order tracking for all shipments may appear as an apparent customer service feature. However, it's noteworthy that numerous online stores and brands still lack a comprehensive package and parcel tracking system.

The absence of an efficient tracking system can dissuade customers from revisiting your store, primarily due to subpar and uncertain shipping experiences. Extensive research underscores that the post-purchase customer experience significantly shapes a customer's inclination to choose your platform for future buying endeavors.

In the forthcoming sections of this article, we will delve into the intricacies of package and parcel tracking software, elucidate its operational dynamics, spotlight the cream of the crop among tracking software solutions in the e-commerce domain, and conclude with guidance on selecting the optimal one tailored to your specific business requisites. So, let's embark on this informative journey!

What is Package and Parcel Tracking Software?

In the realm of e-commerce, package, and parcel tracking software is meticulously crafted to monitor the journey of packages, commencing from their departure from the warehouse until they reach the customer's doorstep. This ingenious software operates seamlessly by automatically dispatching real-time order updates to customers via various channels such as email, SMS, or WhatsApp, initiating the moment an order embarks on its voyage from the warehouse.

The core mission of this software revolves around two pivotal objectives: ensuring the unerring accountability of order fulfillment and establishing irrefutable proof of delivery, all accomplished through the digital realm with the aid of electronic signatures. However, the scope of these exceptional tracking solutions transcends mere tracking; the finest package and parcel tracking software invariably encompass a comprehensive suite of supplementary shipping services. These encompass proficient order management, astute inventory management, and adept warehousing solutions. Additionally, they offer the invaluable advantage of branding possibilities, thereby enabling e-commerce enterprises and online retailers to infuse their unique brand identity into the tracking experience.

Top 11 Best Package and Parcel Tracking Software for eCommerce Companies & Businesses for 2023

1. FarEye - Setting the Gold Standard

When it comes to package and parcel tracking software for eCommerce, FarEye is not just a solution; it's a game-changer. With an unwavering commitment to providing exceptional value to businesses and ensuring an unparalleled post-purchase customer experience, FarEye deserves the coveted top spot on our list.

Key Features of FarEye:

  • Global Reach: FarEye effortlessly assists online retailers in shipping orders to over 250+ countries worldwide, ensuring your business has a truly global presence.

  • Multi-Carrier Integration: FarEye integrates seamlessly with more than 150 carriers, allowing you to reach customers across the world with ease.

  • Branded Tracking Experience: Elevate your brand with FarEye's branded tracking pages, offering customers a fully immersive experience, complete with featured images for cross-selling opportunities.

  • NDR Management: FarEye's Non-Delivery Report (NDR) Management tool swiftly identifies the cause of shipping exceptions, enabling quick resolution and minimizing disruptions.

  • Analytics and Reporting: Gain valuable insights into your shipping and tracking performance with FarEye's detailed analytics reports.

  • Exceptional Customer Support: Count on FarEye's exceptional customer service team for technical and shipping-related queries.

  • Route Optimization: Identify the fastest possible delivery route to your customer's doorstep with FarEye's route optimization feature.

2. ClickPost

ClickPost is a robust multi-carrier integration platform that has been steadily expanding its reach in the global market. It offers valuable package and parcel tracking solutions for e-commerce enterprises, making it a great choice for businesses. With ClickPost, online retailers can efficiently ship orders to multiple countries worldwide. This allows customers to receive timely notifications at key milestones in their order's journey.

Key Features of ClickPost:

  • Integration with over multiple carriers to reach customers worldwide.

  • Efficient tracking of multiple shipments via a user-friendly dashboard, consolidating order information from all selling channels, online storefronts, and e-commerce marketplaces.

  • Branded tracking page experience for customers, with cross-selling opportunities through featured images.

  • Regular detailed analytics reports on shipping and tracking performance.

  • Exceptional customer service for technical or shipping-related queries.

  • Route optimization feature for identifying the fastest delivery route to the customer's address.

3. AfterShip

AfterShip provides a comprehensive parcel and package tracking software solution tailored to meet the needs of e-commerce businesses, with a special focus on improving the overall post-purchase customer experience. It automatically monitors shipments and collaborates with 877 carriers to ensure swift and effective delivery.

Key Features of AfterShip:

  • Integration with major selling channels and e-commerce giants like Shopify, Amazon, Magento, WooCommerce, and more.

  • Accurate delivery date predictions.

  • Actionable insights to improve customer satisfaction.

  • Catering to e-commerce businesses of all sizes with various tracking plans, including Free, Essentials, Pro, and Enterprise.

  • Access to a fully branded tracking solution.

4. ShipStation

ShipStation provides a comprehensive shipping software package, delivering numerous essential advantages for e-commerce retailers. As a prominent player with a strong global presence in both domestic and international supply chains and parcel delivery markets, it offers a wide range of solutions for businesses in the industry.

Comprehensive Features of ShipStation:

  • Integration Across the Board: ShipStation excels in its seamless integration capabilities. It effortlessly connects with hundreds of selling platforms, shopping carts, marketplaces, accounting tools, and more. This extensive network ensures that your e-commerce business remains well-connected and efficient across various platforms.

  • Order management feature for combining, splitting, or filtering orders.

  • Alerts for order updates in transit.

  • Shipping plans tailored to businesses, ranging from 50 shipments per month to 10,000 shipments monthly.

  • Integration with label printing APIs for multi-label printing.

  • Easy access to shipping rates, allowing businesses to choose the most cost-effective option.

5. ShippyPro

ShippyPro is a delivery management and package tracking software that assists e-commerce businesses in improving their shipping operations. It provides end-to-end logistics management, covering everything from pickup to tracking and drop-off. Currently available in 36 countries worldwide, ShippyPro streamlines shipping processes for businesses.

Key Features of ShippyPro:

  • Seamless integration with 163 carriers and 70+ sales channels.

  • Managing returns becomes effortless with ShippyPro's returns portal, designed to accept international returns and provide a branded returns page that maximizes customer engagement.

  • Comprehensive order data scanning, including shipments in transit, stuck shipments, and more.

6. OrderHive

OrderHive ranks among the top parcel and package tracking software, providing comprehensive order management services to e-commerce retailers. It brings automation to the package tracking system.

Key Features of OrderHive:

  • Automated tracking of all orders and automatic order updates for customers.

  • Real-time inventory tracking and management, reducing errors.

  • Multi-location warehousing, automated order allocation to carriers, and multi-carrier shipment tracking.

  • Seamless integration for e-commerce companies using Amazon's FBA account.

7. LogiNext Mile

LogiNext Mile is a comprehensive last-mile delivery management software with integrated parcel and package tracking solutions tailored for e-commerce businesses. It caters to both domestic and international clients and has established key offices in strategic locations, including the USA, Singapore, Indonesia, and the UAE.

Here are some of the notable features of LogiNext Mile:

  • Seamless Integration: LogiNext Mile seamlessly integrates with a variety of platforms, including ERPs, CRMs, WMS, selling channels, shopping carts, and virtual storefronts, ensuring a unified and efficient operation.

  • Real-time Order Tracking: Gain complete shipment visibility with real-time order tracking capabilities. Customers receive timely updates at every stage of the order journey, enhancing their post-purchase experience.

  • Reverse Logistics Efficiency: LogiNext Mile excels in managing reverse logistics, effectively turning them into revenue-generating opportunities for your e-commerce business.

8. 17Track

17Track is a comprehensive parcel and package tracking software that empowers e-commerce companies to efficiently track orders from more than 200 carriers. It takes convenience a step further by offering user-friendly mobile apps that are compatible with both Android and iOS devices, making tracking effortless even while you're on the go.

Key Features of 17Track:

  • Pre-integration with 700+ carriers and several major sales channels, including Amazon, Shopify, Magento, and more.

  • Automated order tracking and notifications to customers at each milestone, including alerts for delivery delays or changes in ETA.

  • Multilingual support for a holistic shipping experience.

9. Narvar

Narvar stands out as one of the top parcel and package tracking software apps, forming strategic partnerships with major shipping and tracking software companies such as FedEx, UPS, USPS, and others. Currently, Narvar extends its delivery and tracking services to 21 countries, offering a global solution to e-commerce businesses.

Key Features of Narvar:

  • Centralized Order Data: Narvar excels in synchronizing order data from various platforms, websites, and e-commerce sites onto a unified dashboard for streamlined management.

  • Real-time order tracking and quick order information retrieval for customers through the mobile app.

  • GPS-enabled route optimization for faster deliveries.

  • Multilingual interface for a personalized experience.

10. ParcelTrack

ParcelTrack has established itself as a well-liked parcel and package tracking software, particularly suited for companies dealing with bulk orders. This versatile solution extends its services globally, effectively overseeing the complete delivery process and enhancing the post-purchase customer experience for e-commerce businesses.

Key Features of ParcelTrack:

  • Single dashboard for managing order data, including pending orders, shipped orders, orders in transit, delayed orders, and more.

  • Mobile app for tracking parcels on the go.

  • GPS-enabled delivery fleets for efficient live tracking of orders.

  • Automatic carrier allocation based on delivery range, location, shipment type, and estimated delivery date for all orders.

11. ShipWay

ShipWay emerges as a valuable parcel and package tracking software, offering holistic shipping and review management services tailored to the needs of e-commerce companies. Its mission is clear: to boost sales and elevate NPS scores (Net Promoter Score), a pivotal metric gauging customer experience and satisfaction.

Key Features of ShipWay:

  • Branded tracking pages, personalized email, and phone notifications for all customers.

  • Real-time order tracking through the app and tracking of the delivery vehicle.

  • Order and inventory management for e-commerce businesses of all sizes.

  • Reviews management to manage shipping expectations and increase sales through word of mouth.

How to Choose the Best Package and Parcel Tracking Software for Your Business?

When selecting the ideal package and parcel tracking software for your online business, there are multiple factors you should consider:

  • Shipping Costs: While choosing the most cost-effective option is essential, it's important not to compromise on quality. Instead of simply opting for the cheapest option, review the software's reviews and services to ensure it align with your budget and enhances the post-purchase experience for your customers.
  • Serviceable Areas: Examine the areas in which the package tracking software operates. The software's serviceability is crucial to your business. Select a package and parcel tracking software that aligns with your target areas, narrowing down your options accordingly.
  • Availability Of Multi-Carrier Tracking: As your e-commerce company grows, you'll likely need to use multiple carriers to reach your customers. Efficiently tracking orders separately through multiple carriers can quickly become a logistical challenge. To streamline this process and ensure a hassle-free shipping experience for your e-commerce business, it's crucial to select a package and parcel tracking software that seamlessly integrates with multiple carriers, offering robust multi-carrier API integration and unified tracking capabilities from a single, user-friendly platform. This integration simplifies order monitoring, enhances transparency, and saves valuable time and resources, ultimately benefiting both your business and your customers.
  • Technical Skill: The best package and parcel tracking software relies heavily on technology to provide real-time tracking updates to customers. Assess the technical capabilities of different package tracking software options, considering factors such as their use of AI, push and pull notifications, shipping APIs, and other metrics.
  • Customer Care: Effective customer support is crucial when selecting a parcel and package tracking software. E-commerce clients may require assistance with technical issues, and responsive customer support can build confidence and trust in the business relationship. It also helps resolve problems before they escalate and impact business goals.
  • Trustworthiness: Trust is the foundation of all business relationships. When choosing package and parcel tracking software, trustworthiness becomes doubly important because the software's performance directly affects your business and customer experience. To assess a package tracking software company's reliability, visit their website and review customer feedback and ratings.
  • Branded Tracking: One of the highly coveted features of parcel and package tracking software is the option for a branded tracking page. This feature provides online stores with a valuable additional platform to showcase their products and services. Simultaneously, customers benefit from a brand-enhancing experience that not only builds loyalty but also enhances their awareness of the brand. This win-win situation between businesses and customers further underlines the importance of a branded tracking page as a powerful tool for post-purchase engagement and marketing.
  • Availability Of Mobile Apps: Given the predominant use of mobile apps for online shopping, it is crucial to choose a package and parcel tracking software that caters to this trend. Opting for a software solution that is mobile-friendly and provides downloadable apps for both Android and iOS devices is essential. With a dedicated mobile app, online retailers gain the ability to efficiently manage and track orders from any location, ensuring they can meet the demands of their customers in the rapidly evolving e-commerce landscape.

FAQs

Which Is The Best Package And Parcel Tracking Software?

There are multiple package and parcel tracking software options open to e-commerce companies. Some of the top choices include FarEye, ClickPost, AfterShip, ShipStation, ShippyPro, and OrderHive, among others. FarEye is the ideal software depending on your specific business requirements and budget, with it’s integrated and AI-powered parcel tracking software, FarEye has become the leader in transforming logistics through technology.

How To Determine The Best Package And Parcel Tracking Software?

Selecting the best package and parcel tracking software involves considering factors such as shipping costs, serviceable areas, multi-carrier tracking availability, technical capabilities, customer support quality, trustworthiness, availability of branded tracking, and the presence of mobile apps. Identify your business needs and choose the software that closest fits your requirements.

Why Do I Need The Best Package Tracking Software For My Business?

The quality of the order tracking feature significantly impacts the post-purchase experience of your customers. Indeed, investing in the best package tracking software is essential to guarantee a seamless shipping experience for all customers. Accurate estimated delivery dates contribute significantly to customer satisfaction and can help your e-commerce business thrive.

Which are some of The Best Package Tracking Service Providers?

There are a number of package and parcel tracking software options available today. Some of the top choices include FarEye, AfterShip, ShipStation, and ShippyPro, depending on your specific business requirements.

Which Is The Best Package Tracking App For Android And iOS?

In order to track packages via mobile, consider service providers like FarEye, Deliveries, and 17Track, which are among the best package-tracking software apps available for both Android and iOS devices.

What Is A Branded Tracking Page?

A branded tracking page offers online stores the opportunity to guide their customers to a fully customized tracking page for order tracking. This page can be personalized with brand-specific colors, logos, social media feeds, and various other elements to create a cohesive and branded experience for customers. It offers opportunities for cross-selling and upselling products while providing customers with a branded and engaging experience during the tracking process.

At FarEye, we understand the critical role that package and parcel tracking software play in enhancing the customer experience and streamlining e-commerce logistics. Our advanced tracking solutions are designed to meet the needs of businesses of all sizes, from startups to global enterprises. Whether you require real-time tracking, multi-carrier integration, or branded tracking experiences, FarEye has you covered. Choose FarEye for seamless e-commerce logistics and delighted customers at every step of their journey.

Conclusion

The e-commerce landscape is evolving rapidly, and logistics technology innovations play a significant role in its growth. Parcel and package tracking software, powered by technology, have empowered e-commerce businesses and third-party logistics providers to automate many shipping processes and reduce the need for extensive manpower. These advancements have resulted in a package tracking system that is nearly foolproof.

Whether you are a new business or an established e-commerce enterprise with a high volume of daily orders, providing complete transparency about the order tracking process is essential. Updating every customer about their order's location individually is impractical. The importance of choosing the best parcel and package tracking software cannot be overstated. It is the linchpin in maintaining a well-organized and efficient shipping and tracking service, ultimately resulting in faster deliveries and, in turn, boosting sales for your e-commerce business.

Komal puri

Komal Puri is a seasoned professional in the logistics and supply chain industry. As the Senior Director of Marketing and a subject matter expert at FarEye, she has been instrumental in shaping the industry narrative for the past decade. Her expertise and insights have earned her numerous awards and recognition. Komal’s writings reflect her deep understanding of the industry, offering valuable insights and thought leadership.

Komal Puri
Sr. Director of Marketing | FarEye
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