FarEye and Blue Dart ensure on-time deliveries


By FarEye | August 7, 2020

Special ‘Rakhi Express’ offer launched to ensure reliable, quick, and cost-efficient deliveries to 34000+ locations across India

New Delhi, 7 August 2020 – With many people unable to travel to their homes due to lockdowns and many missing out on the celebrations while adhering to social distancing, Raksha Bandhan in the times of COVID-19 was way different this year. Leveraging FarEye’s leading predictive logistics platform, Blue Dart, the leader in the express logistics industry, ensured timely, seamless, and contactless deliveries across the nation on the occasion of the popular festival, allowing people to celebrate with the same fervor and joy

Rakhi packages constituted 11-12% of Blue Dart’s total retail store shipments. Using FarEye’s technology platform, Blue Dart made Rakhi deliveries all across India to help families stay connected despite the physical distance

Blue Dart, South Asia's premier express air and integrated transportation & Distribution Company that offers secure and reliable delivery of consignments including critical documents like passports and credit cards has been working with FarEye to boost the productivity of the riders & to ensure a superior delivery experience for the end-consumers. FarEye has enabled Blue Dart to automate its last-mile delivery process with various innovative offerings like replacing the mobile number of customers’ incoming calls with the AWB details, digital cash collection, live monitoring of field executives, and real-time order status tracking for customers and more.

“The past few months have made us realize the importance of reliable and on-time deliveries more than ever. With increasing physical distance and inability to go out, deliveries have become the saving grace be it for essential medicines, groceries, or an expression of love for dear ones in the form of gifts. Committed to our passion of making logistics better for everyone, we are enabling Blue Dart to provide hassle-free, accurate, and timely deliveries to people on the occasion of Raksha Bandhan, allowing them to enjoy the festival despite not being able to physically meet their families.”

Kushal Nahata,

CEO & Co-Founder | FarEye

“Blue Dart has always been a customer-centric organization and technology and automation has always been a major pivot for that focus. During this festive period, we were inundated with delivery requests from across the globe. We believe in 'Delivering Joy' and are glad that by leveraging FarEye's platform, we were able to deliver rakhi packages on-time, connecting families and more importantly showing gratitude to our COVID-19 warriors as part of our special ‘Rakhi Express’ offer, 2020.”

Ketan Kulkarni,

CMO & Head of Business Development | Blue Dart

About FarEye:
FarEye’s Delivery Management platform turns deliveries into a competitive advantage. Retail, e-commerce and third-party logistics companies use FarEye’s unique combination of orchestration, real-time visibility, and branded customer experiences to simplify complex last-mile delivery logistics. The FarEye platform allows businesses to increase consumer loyalty and satisfaction, reduce costs and improve operational efficiencies. FarEye has 150+ customers across 30 countries and five offices globally. FarEye, First Choice for Last Mile.

PR contact:
Bradford Peirce, Communications Manager, bradford.peirce@fareye.com

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